Richlovsky is in “Meet the Artists X” Oct. 14 at The Pacific Club, 4110 MacArthur Blvd., Newport Beach, and beginning Oct. 16 at JoAnne Artman Gallery, 326 N. Coast Highway, Laguna Beach.
Richlovsky mines midcentury ads for inspiration, drawn by their compelling visual language. “They still seduce me in spite of their kitschiness and my own aversion to all things normal and apple pie. The American Dream is persistently, remarkably seductive.” Her images are painted on fabrics she has collected over the years.
Gathering ideas from old magazines (the woman came from a pool ad, the man from a Better Homes and Gardens spread), Richlovsky drew each element on a separate piece of paper. She mounted a vintage curtain on canvas with a clear sealant, and began painting. The fabric is seen in the swimsuit, curtains, the chair, and the man’s apron.
“I’m interested in the futuristic geometry of midcentury houses as an idealized setting for the American Dream. Their spare, clean lines are an awkward fit with the old-fashioned characters who inhabit them. … The tension between looking eagerly forward to the future, and nostalgia for a made-up past, seems perfectly emblematic of American identity.”